Alcatel has a history of a fantastic smartphones along with the acclaimed Idol 3 and Idol 3 4.7 that released last year. This year during the CES, it is planning to launch its first tablet that is based on the Windows 10 Mobile platform and expected to attract attention. The company is also offering a comprehensive line of PIXI 4 products that include entry-level products like 3.5-inch and 4-inch smartphones that will have a less than average price point, a 6-inch phablet with excellent features and a 7-inch tablet that will offer some gaming options too.
But the attention that Alcatel is bound to get is for its children’s GPS tracker watch named CareTime Watch.
One can see a lack of smartwatches for kids in the market since the latest versions are still grappling with the new platforms and features that their watches offer. Alcatel Onetouch focused on Android phones and the tablets off late but with the new wearable, it is addressing a niche market that is still untapped in many ways.
An Ideal Smartwatch for Kids!
- Alcatel is banking on its new CareTime Children’s Watch to get critical and commercial acclaim for the device.
- It is essentially a GPS tracking device that allows parents stay consistently connected to their kids if they are not physically around.
- With remote contact options, this smartwatch stands a great chance of impressing the market.
- There is a companion app with the CareTime Watch that is compatible with iOS 7 and above and for Android devices, Android 4.3 and above.
- The app helps children to notify parents if the kids are out of an intended space or a predetermined safe zone.
A Safety Device and a Watch Rolled into One!
Parents are always concerned if kids are in a safe place or with the right company. With the help of the CareTime Watch, parents can call or even issue direct voice messages to kids on a consistent basis. Kids can opt to reply to calls with messages or even choose from nearly 10 pre-set contacts and even call five numbers that were registered previously. The battery lasts for about four days that is incredible for the device and the two colours of the smartwatch are kid-friendly in tones too.one can expect the watch to be available in Europe and Latin America in probably the first four months of this 2016.
Making Headlines this CES?
Alcatel OneTouch, knows that they need to get going with consistent product announcements to stir interest in attendees at the CES 2016. All the specifications and specifics are not disclosed but one can say that the CareTime Watch is in good company with entry-level 8-inch Pixi 3, Pixi 4 Android roster of 3.5 and 4-inch handhelds, a phablet and a 7-inch slate.
The CareTime GPS watch features are more transparent than the features of other gadgets and its key selling points is basically aimed to provide peace of mind for parents. The watch has a colourful, playful design that is bound to attract kids. Its simple UI along with both Android and iOS platform compatibility is sure to make it a hit. It has also scored IP65 certification for dust and water resistance on marginal levels.
Relevance in the Market and Pricing Strategy with Launch
For all the good parents and even the paranoid ones, the CareTime watch can help them to get in touch with their own child easily.
Parents can control who the kids to get in touch with. The watch runs easily on 2G or EDGE which is good for places where the web speed is not optimized. The GPS handles the location tracking easily too. CareTime Watch is expected to be launched in Europe and Latin America in April, and also estimated to cost around $100.